Intro
Dr. Prépost – Beauty that works in the online space
Processes:
January 2025
In the Dr. Prépost project, we brought to life a truly feminine, modern, and elegant digital world.
Our goal was to create a website and webshop that not only feels harmonious but is also clear, fast, and immersive – just like the brand itself.
Beyond user-friendly functionality, it was especially important that visitors feel at home within the first few clicks and ideally, leave with a purchase and a sense of satisfaction.
THE GOAL
Behind the brand lies a philosophy where medical expertise meets aesthetics. Our task was to create a platform that faithfully reflects this vision:
- well-structured, elegant, and intuitive platform
- easy navigation and clear treatment information
- secure and reliable webshop
- seamless shopping experience
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Mobile-focused strategy:
The target audience primarily accesses the site via mobile devices, so the website required outstanding mobile UX.
Clear and well-balanced content:
We needed to strike a balance between treatments, pricing, information, and contact details to ensure all content is easily accessible without overcrowding the site.
Elegance:
We wanted a style that feels feminine but subtle, combining elegance with a fresh, young vibe, while maintaining a balanced overall look.
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SOLUTIONS
Developing credible design
We designed a modern visual identity that reflects the brand’s authenticity while remaining stylish.
Easy access and efficiency
The structure of treatments, prices, and services was designed for one-click access, eliminating the need for any unnecessary searching.
Responsive and secure online store
We created a dependable, high-speed platform that makes mobile shopping effortless and convenient.
Direct contact and simple registration
The contact form was designed to be easily reachable, and we developed a registration interface to complete the customer journey.
Visually harmonious layout with informative content
We presented the content with an optimized balance of images and text, ensuring it remains both expressive and aesthetically pleasing.
RESULTS
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The website was given a visual identity that offers the brand a modern and professional appearance. Special attention was paid to mobile responsiveness, ensuring the target audience can browse comfortably even on smaller screens. The carefully considered visual design and the seamless webshop together ensure customer satisfaction, support purchasing decisions, and strengthen brand loyalty.
Minimalist and feminine brand design
Logical and fast navigation
Fast, secure, and transparent webshop
Genuine customer experience and conversion
CLIENT FEEDBACK
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