01

Intro

Our client has been running an independent law office in Győr since 2019. With the start of the practice, he opened up to the online presence, but the time and energy invested in this did not yield the expected results. For this reason, he is open to new opportunities to increase relevant traffic to his website and gain new clients.

THE BRIEF

That’s where Mashup Digital came in through a referral. Our client requested to rank better for keywords relevant to them and increase organic traffic to their website.

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THE CHALLENGE

The legal world is a highly diverse field with a strong emphasis on terminus technical terms. The content on your site needs to be easy to understand, authoritative, and SEO-friendly. The content on the site was short and did not meet SEO criteria. Due to the narrow local market, organic growth results are felt more slowly.

THE DIGITAL MASHUP

At the start of the joint work, Search Console data showed that the average search results for the keywords targeted so far were in the 80th-90th position, and local versions of the same keywords were in the 30th-40th position. Based on cross-keyword research, we updated content on existing site pages and added new areas of expertise and blog posts. At the same time, the business’s Google My Business account was updated and populated with relevant content.

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SEO

level up_transparent

05

the success

The first content updates and new posts were added to the website in March. Search Console results showed a visible improvement in organic traffic after the first three months, with a 43% increase in relevant organic traffic and the site moving to the top of the results list for several previously missing keywords.

The first six months of our collaboration have yielded impressive results. Compared to the previous six months, organic traffic on the site increased by 225%. This is confirmed by regular feedback from our clients, who have seen a noticeable increase in inquiries on the same topic following the release of new content.

Organic traffic growth in the first half-year
1 %
increase in number of relevant keywords
1 %